As midlife (aka Gen X) empty nesters, the hubs and I have plunged into our new adventures: RV travel! When my husband and I first hit the road in our RV, I quickly realized that this lifestyle is about so much more than just traveling from place to place.
That’s why I’ve put together 150 Instagram post ideas for RV travelers. Whether you’re just starting out on your journey or you’ve been at it for years, these ideas are designed to inspire you to document your travels in a way that’s authentic, engaging, and community-driven. Let’s make sure that every mile you cover not only adds to your personal story but also helps you connect with fellow travelers who share your love for the open road.
It’s about the stories we create, the breathtaking moments we capture, and most importantly, the connections we build along the way. As a new RV traveler and someone who’s spent years honing my skills as a marketer, I’m passionate about helping others like us not only share our adventures but also create a vibrant, engaged community around them.
This is our profile below:
If you use any, tag us at @thisroadourway! I’d love to see your posts and connect.
Quick Tips for Better Instagram Results
Remember, that just the topic alone isn’t enough to create the engagement and results you’re looking for on Instagram. When you post, a few things you should consider:
How to reach the community with different post types
When planning your Instagram content as an RV traveler, it’s essential to think of your posts as serving different purposes across your content funnel.
- Awareness-focused posts are key for attracting like-minded people – those just discovering you or looking for new people in the community to follow. These could be beautiful shots of your RV in stunning locations, inspirational quotes about the open road or funny sayings over a video of your lifestyle that resonate (such as “working remotely never looked so good).
- Community-focused posts, on the other hand, help to engage those who are curious about what you’re doing—these might include behind-the-scenes looks at your setup, tips for fellow travelers, or questions that encourage interaction.
- Finally, experience-focused posts allow you to share your passion for adventure and let your audience see who you truly are. These posts could feature your personal stories, highlights from your travels, or even challenges you’ve overcome on the road.
By planning for all these different types of content, you create a cohesive strategy that guides people from discovering you to becoming engaged members of your community. This mix broadens your reach and helps deepen the connections you build with your audience over time.
Some examples below:
Awareness posts: find like-minded people
Community: Find people interested in RVs with a “tour” post:
Experience post: Share your passion for adventure
And now, 🥁… for the list…
151 Instagram Post Ideas for RVers
- Share a photo of your RV and introduce your brand to your followers.
- Post a scenic photo from one of your recent travels and ask your followers where they’d like to go next.
- Share a camping hack or DIY project for your followers to try.
- Post a photo of your favorite campground or RV park and tag the location.
- Share a photo of your favorite piece of camping gear and explain why it’s a must-have for any RV trip.
- Post a photo of your favorite hiking trail or outdoor activity.
- Share a recipe for a campfire dinner or a delicious camping dessert.
- Post a photo of your pet (if you have one) enjoying the RV lifestyle.
- Share a photo of a stunning sunset or sunrise from your travels.
- Post a photo of your favorite state park and encourage your followers to explore their local parks.
- Share a tip for staying organized in a small RV space.
- Post a photo of a scenic drive you’ve taken in your RV.
- Share a photo of your favorite outdoor adventure book or podcast.
- Post a photo of your favorite RV decor or interior design inspiration.
- Share a photo of your favorite road trip playlist or podcast.
- Post a photo of your favorite RV-friendly recipe or meal prep tip.
- Share a photo of your favorite national park and encourage your followers to visit.
- Post a photo of your favorite local restaurant or coffee shop near a campground.
- Share a photo of a unique or quirky roadside attraction you’ve visited.
- Post a photo of your favorite RV destination and ask your followers to share their favorite spots.
- Share a photo of your favorite RV club or community.
- Post a photo of your favorite outdoor activity gear and explain why it’s a must-have for your adventures.
- Share a photo of your favorite RV maintenance tip or hack.
- Post a photo of your favorite campsite and share why it’s a special place for you.
- Share a photo of your favorite RV-friendly workout routine or fitness tip.
- Post a photo of your favorite RV-inspired art or DIY project.
- Share a photo of your favorite outdoor adventure sport or activity.
- Post a photo of your favorite RV park or campground with a unique feature.
- Share a photo of your favorite RV-friendly road trip game or activity.
- Post a photo of your favorite RV-inspired quote or saying to inspire your followers.
- Share a photo of your favorite RV park or campground activity.
- Post a photo of your favorite RV road trip destination and share a unique fact about the location.
- Share a photo of your favorite RV accessory or gadget and explain how it makes your travels easier.
- Post a photo of your favorite RV park or campground with breathtaking views.
- Share a photo of your favorite RV-friendly location for stargazing or astrophotography.
- Post a photo of your favorite off-the-beaten-path RV destination and explain why it’s worth the trip.
- Share a photo of your favorite RV-inspired workout routine or fitness challenge.
- Post a photo of your favorite RV-friendly book or movie and why it’s perfect for life on the road.
- Share a photo of your favorite RV-friendly way to beat the heat during summer travels.
- Post a photo of your favorite RV-friendly location for fall foliage and autumn adventures.
- Share a photo of your favorite RV-friendly winter destination and winter activity.
- Post a photo of your favorite RV-friendly spring destination and spring activity.
- Share a photo of your favorite RV-friendly way to stay connected on the road.
- Post a photo of your favorite RV-friendly location for birdwatching or wildlife viewing.
- Share a photo of your favorite RV-friendly way to enjoy a rainy day.
- Post a photo of your favorite RV park or campground with a unique history.
- Share a photo of your favorite RV-friendly destination for beach and water activities.
- Post a photo of your favorite RV-friendly location for hiking and exploring.
- Share a photo of your favorite RV-friendly way to stay cozy on cold winter nights.
- Post a photo of your favorite RV-friendly location for biking and cycling adventures.
- Share a photo of your favorite RV-friendly way to enjoy a snowy day.
- Post a photo of your favorite RV park or campground with amazing wildlife sightings.
- Share a photo of your favorite RV-friendly location for fishing and outdoor recreation.
- Post a photo of your favorite RV-friendly location for fall harvest and farm-to-table experiences.
- Share a photo of your favorite RV park or campground with a unique geological feature.
- Post a photo of your favorite RV-friendly location for kayaking, canoeing, or paddleboarding.
- Share a photo of your favorite RV-friendly way to enjoy a hot summer day.
- Post a photo of your favorite RV-friendly location for history and cultural exploration.
- Share a photo of your favorite RV-friendly location for skiing, snowboarding, or winter sports.
- Post a photo of your favorite RV-friendly way to unwind and relax after a day of adventures.
- Share a photo of a unique or interesting local festival or event that you attended.
- Post a photo of a famous landmark or attraction that you visited on your trip.
- Share a photo of a lesser-known but equally amazing hidden gem that you discovered on your travels.
- Post a photo of a scenic drive that you took and share some tips for fellow travelers.
- Share a photo of a great meal or culinary experience that you had while on the road.
- Post a photo of a beautiful sunset or sunrise that you witnessed during your travels.
- Share a photo of a quirky roadside attraction or oddity that you stumbled upon.
- Post a photo of a unique or historic architecture that you saw on your trip.
- Share a photo of a scenic hike or outdoor adventure that you embarked on during your travels.
- Post a photo of a local craft brewery or winery that you visited and enjoyed.
- Share a photo of a cool vintage or retro sign or building that you encountered on your travels.
- Post a photo of a cool mural or street art that you saw in a city or town.
- Share a photo of a natural wonder or geological formation that you marveled at on your trip.
- Post a photo of a fun or unique activity that you participated in while on the road.
- Share a photo of a scenic spot or viewpoint that you found during your travels.
- Post a photo of a local farmers market or roadside stand that you visited and loved.
- Share a photo of a local wildlife encounter that you had during your travels.
- Post a photo of a stunning waterfall or other natural wonder that you visited.
- Share a photo of a historic site or landmark that you explored and learned about.
- Post a photo of a cool vintage or classic car that you saw on your travels.
- Share a photo of a beautiful beach or coastal destination that you visited.
- Post a photo of a unique or unusual hotel or lodging experience that you had.
- Share a photo of a beautiful botanical garden or park that you explored.
- Post a photo of a fun or quirky museum that you visited on your trip.
- Share a photo of a great spot for birdwatching or wildlife photography that you discovered.
- Post a photo of a scenic bike trail or cycling route that you took during your travels.
- Share a photo of a local farm or ranch that you visited and learned about.
- Post a photo of a beautiful lake or river that you visited during your travels.
- Share a photo of a cool or unique piece of public art that you encountered.
- Post a photo of a beautiful historic home or mansion that you toured on your trip
- Take a selfie with a beautiful scenic backdrop from your RV trip.
- Take a silly selfie with a fellow RV traveler you met on your journey.
- Take a selfie with your pet enjoying the great outdoors on your trip.
- Take a selfie in front of a famous monument or landmark that you visited.
- Take a selfie with a delicious meal you enjoyed at a local restaurant.
- Take a selfie with a unique or quirky attraction you visited on your travels.
- Take a selfie with a beautiful sunset or sunrise from your campsite.
- Take a selfie with a local craft beer or wine you tried on your trip.
- Take a selfie with a beautiful waterfall or natural feature you explored.
- Take a selfie with a friendly park ranger or other local expert you met on your trip.
- Take a selfie with a fun or interesting piece of public art you discovered.
- Take a selfie with a cute farm animal you met on a farm visit during your travels.
- Take a selfie with a fellow RV traveler you met on a hiking trail.
- Take a selfie with a scenic overlook or vista point you visited.
- Take a selfie with a local musician or artist you met during your travels.
- Take a selfie with a famous sports team or stadium you visited on your trip.
- Take a selfie with a beautiful beach or coastal scene in the background.
- Take a selfie with a historic site or building you explored during your travels.
- Take a selfie with a cool or vintage car or RV you spotted on the road.
- Take a selfie with a piece of iconic American roadside architecture or signage.
- Take a selfie with a fun or unique souvenir you picked up during your travels.
- Take a selfie with a friendly local at a farmers market or street fair.
- Take a selfie with a beautiful garden or park you explored.
- Take a selfie with a local wildlife expert or guide you met on your trip.
- Take a selfie with a unique or historic mode of transportation, like a steam train or cable car.
- Take a selfie with a local expert or guide at a cultural institution or museum.
- Take a selfie with a beautiful mountain or peak in the background.
- Take a selfie with a delicious local food or beverage you sampled on your travels.
- Take a selfie with a fellow RV traveler you met at a campground or RV park.
- Take a selfie with a famous celebrity or influencer you met during your travels
- Take a photo of your RV setup at a new campsite.
- Take a selfie enjoying your morning coffee outside your RV.
- Take a photo of your favorite outdoor gear, like your hiking boots or fishing rod.
- Take a selfie with your furry travel companion.
- Take a photo of your favorite outdoor meal that you cooked at your campsite.
- Take a photo of your favorite board game or card game to play on rainy days in your RV.
- Take a selfie with your favorite book or magazine to read during downtime.
- Take a photo of your favorite RV decor item, like a throw pillow or wall hanging.
- Take a photo of your RV’s interior, highlighting your favorite feature or design element.
- Take a selfie with a fellow RV traveler you met on the road.
- Take a photo of your RV’s exterior, highlighting any unique or personalized details.
- Take a photo of your RV’s dashboard, featuring your favorite travel playlist or GPS.
- Take a selfie with your favorite outdoor activity equipment, like your bike or kayak.
- Take a photo of your favorite RV-friendly recipe or snack.
- Take a photo of your favorite hiking trail or outdoor adventure destination.
- Take a photo of your favorite RV park or campground, highlighting the amenities and scenery.
- Take a selfie with your favorite RV park or campground owner or staff member.
- Take a photo of your favorite view from inside your RV, like a window or skylight.
- Take a photo of your favorite DIY or customization project you’ve done on your RV.
- Take a selfie enjoying a game of cornhole or other outdoor game with friends.
- Take a photo of your favorite piece of RV or camping gear, like your portable grill or solar charger.
- Take a photo of your favorite spot to set up your outdoor chairs or hammock.
- Take a selfie with a local farmer or artisan at a farmers market or roadside stand.
- Take a photo of your favorite local beer or wine you discovered on your travels.
- Take a photo of your RV kitchen, showcasing your favorite cookware or appliances.
- Take a photo of your favorite outdoor art or sculpture you discovered during your travels.
- Take a selfie with your RV’s mascot or emblem.
- Take a photo of your favorite RV accessory, like your leveling blocks or backup camera.
- Take a photo of your favorite outdoor music festival or concert you attended.
- Take a selfie with your favorite fellow RV traveler you’ve met on your journey
That’s all she wrote.
Looking for more RV life content ideas?
If you need captions for your Instagram posts, check out this post on 100 Instagram captions for RVlife.
Featured Photo created by chatgpt prompts!