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A cheerful woman in a rust headscarf looks through binoculars held the wrong way round, on a dark ink wall. Title: Why Your Blog Gets Traffic That Goes Nowhere. Funnel Leaks 2.
StoryFunnel Leaks2

Why Your Blog Gets Traffic That Goes Nowhere

February 10, 2026November 4, 2026

A blog post can do everything “right” and still do nothing for your business. The…

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A delighted man in a rust jacket holds up a kitchen colander as water pours out through every hole, on a dark ink wall. Title: Why Your Quiz Funnel Is Leaking Conversions. Funnel Leaks 1.
StrategyFunnel Leaks1

Why Your Quiz Funnel Is Leaking Conversions

January 30, 2026November 4, 2026

A funnel isn’t a stack of pages. It’s a system someone is moving through in…

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A delighted man in a rust jacket holds up a kitchen colander as water pours out through every hole, on a dark ink wall. Title: Why Your Quiz Funnel Is Leaking Conversions. Funnel Leaks 1.

Jeannie Ruesch

Hey, I'm Jeannie

Welcome to my corner of the internet, where we question the marketing rules, find smarter ways to get things done, and occasionally wonder why we're still doing jobs our AI could've handled.

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Story & PositioningYour expertise isn't the whole story.Marketing StrategyBefore you fix the wrong thing.Systems & AI WorkflowsWhat can AI do for you, without you?

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Jeannie Ruesch

Smarter Marketing

Turn your expertise into a story worth choosing, strategies you can repeat, and systems that do more of the work without you.

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