Customer Journey Storytelling Model
As marketers, we look at our customer funnel and create content that we think highlights our products and services as the hero in that funnel. We’re great, we solve your problems, we are exactly what you need. But we often miss the point. We aren’t the heroes of our marketing, or at least we shouldn’t be. Our customers are. The Customer Journey Storytelling Model was created to bring them both together. Download this for free: both the PDF and a Word doc that you can use as a brainstorming tool to create your own story. Stock Hero Guy thanks you.
This download includes a PDF file of the Customer Journey Storytelling Model plus a Word document with the same information that you can use as a resource to map out your customer journeys. The download will be a ZIP file.
Included:
- PDF version of the Model as below
- Word doc version that is customizable