Marketing Tips for Writers

by Jeannie Ruesch

A little known fact is that most authors have day jobs.  Yes, we all aspire to be able to work daily in our pajamas but often times, we have other full time careers that take our time.

I’m fortunate enough to love my day job — I’m a marketing director.  I design,  write copy, create, strategize and work on marketing the products and services for the company I work for.  And this skillset has proven quite valuable as an author.  I have a handful of articles already on this site, but thought I’d try to build a “one page has it all” for easy perusal.

Promotion Plan

Book Promotion and Marketing Plan

Websites 101

Social Media

There are great ways to use social media and not-so-great ways.

Two great books to read:

Book Videos

A workshop that walks through each aspect of a book video — whether you’re creating your own or hiring someone else to do it for you, this is information you should have.

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